High Roller Technologies, a NYSE-listed global online gaming operator, signed an agreement with Crypto.com to introduce regulated prediction market products in the United States. The deal marks High Roller’s entry into the fast-growing event contract sector and opens new revenue opportunities across finance, sports, and entertainment.
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According to third-party estimates, a mature U.S. prediction market could surpass $1 trillion in annual trading volume. The partnership gives High Roller access to the segment through Crypto.com’s regulated derivatives infrastructure.
Partnership Expands Regulated Event Trading Access
Under the agreement, High Roller will offer event contracts provided by Crypto.com, Derivatives North America, which operates as a CFTC-registered exchange and clearinghouse. High Roller plans to register as aCFTC Introducing Broker and work with Crypto.com’s Futures Commission Merchant to distribute these contracts across its consumer platforms.
Kris Marszalek, Co-founder and CEO of Crypto.com, said the collaboration aims to “expand access to regulated event contracts in the United States through a differentiated and highly scalable offering.”
High Roller CEO Seth Young added that the partnership represents “a significant milestone” in preparing the company’s product and technical foundations for its move into the prediction space. “We believe this agreement gives us a strong position in a market with meaningful long-term potential,” he said.
The companies plan to offer event-based trading opportunities covering finance, entertainment, and sports. High Roller expects the partnership to create new income streams and intends to announce updates on product development, branding, and launch timing in the coming months.
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Crypto.com already operates prediction markets and recently launched OG, a standalone prediction market platform that offers regulated event contracts to U.S. clients through its existing derivatives infrastructure. The agreement with High Roller Technologies extends the reach of this business by adding a new distribution channel, rather than marking Crypto.com’s first move into prediction markets.
Exchanges Race Into Prediction Markets
Major crypto brands have also used partnerships to speed up their entry into prediction markets in 2026. Binance rolled out in‑app prediction markets through an integration with Predict.fun, embedding a BNB Smart Chain–based protocol directly into the Binance wallet while subsidizing trading and settlement fees to encourage early use.
Last month, Gate.io became the first centralized exchange to integrate Polymarket, launching a public beta that lets users access on‑chain prediction markets from within the Gate app, including standard exchange features such as order books and candlestick charts.
These deals show a pattern: major exchanges plug into specialized prediction protocols or platforms to offer event contracts quickly and at scale, while focusing their own efforts on distribution, compliance, and user acquisition.
This article was written by Jared Kirui at www.financemagnates.com.
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